Yeah that's from a week or so ago.
It's really mostly a technicality.... it's a debt-for-equity swap, apparently made necessary by the contractual terms of the bonds they borrowed with in order to buy a unch of the smaller companies they acquired in the 90s. The bondholders refused to accept any other form of settlement of the bonds. They also raised a little cash by selling off a couple of their less profitable divisions (notably Lunati, which they sold to an investor group that also holds a bunch of Comp Cams), and then did this other to get rid of those old high-interest bonds.
Holley itself is fairly profitable, it generated about $25M of free cash flow last year. I'm not sure on what revenue though, haven't researched it enough I guess.
Hopefully it won't bother any of us out here in Toyland too much.